heart health campaign

A woman wearing glasses and a purple scrub top stands near a window with white brick wall behind her, smiling softly.
A smiling African American female doctor sitting on a green velvet couch in a well-lit room with a white brick wall, wearing a colorful headwrap, white coat, and stethoscope around her neck.
An elderly woman dressed in vibrant red and yellow African traditional attire with a matching headwrap, large gold sunglasses, and jewelry, standing indoors near a white brick wall.

still photography

I was contacted by Blackbird Revolt agency to shoot stills for a campaign they were working on for Hennepin County in Minneapolis, MN, about heart health for Black and Brown women. The goal was to showcase real women who had experienced issues with their hearts and show the strength and joy in their stories.

This campaign ran for the better part of a year in OOH locations, including billboards, bus shelters, a bus wrap, and flyers.

A collage of promotional materials for a campaign titled 'Your Heart Beats for Generations.' The materials include posters, brochures, a billboard, and a woman smiling while seated on a green couch. The campaign features diverse women and emphasizes heart health and caregiving across generations.
A woman with long dark hair, tattoos on her arms, wearing a beige T-shirt and patterned skirt, stands against a plain white wall, holding her hands over her heart and looking upward.